About our publisher network
As a B2B white-label software platform, the Ibotta Performance Network (IPN) powers the loyalty programs of major publishers and retailers like Walmart, Dollar General, Instacart, and more. These partnerships — in addition to Ibotta’s owned properties — make up the IPN, enabling 2,600+ CPG brands to reach 200M+ consumers daily.
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Ibotta properties
At the forefront of direct-to-consumer rewards, Ibotta's owned properties include our mobile app, browser extension, and website, which deliver an immersive, gamified promotion experience across 3,000+ retailers. Alongside a comprehensive suite of high-impact ad products this experience enables brands to drive trial, product discovery, and incremental lift.
Learn moreThird-party publishers
Our rewards as a service solution allows brands to distribute offer content across some of the leading retailers, dollar stores, delivery services, and more. From partnerships with retailers and publishers like Walmart and Instacart, brands unlock maximum reach by placing their promotions on some of the most impactful platforms.
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Retailer and publisher partners







Learn more about our partners



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Walmart
See how the IPN powers the Walmart Cash program to deliver manufacturer offers to all customers shopping on Walmart.com and the Walmart app.
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Dollar General
Discover how Dollar General and Ibotta have collaborated to offer Dollar General customers offers on hundreds of items as a way to earn additional savings toward future purchases.
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AppCard
Learn how Ibotta’s partnership with AppCard supplies digital loyalty content to 400+ independent grocers with 2,000+ locations across the U.S.

Walmart
See how the IPN powers the Walmart Cash program to deliver manufacturer offers to all customers shopping on Walmart.com and the Walmart app.

Dollar General
Discover how Dollar General and Ibotta have collaborated to offer Dollar General customers offers on hundreds of items as a way to earn additional savings toward future purchases.

AppCard
Learn how Ibotta’s partnership with AppCard supplies digital loyalty content to 400+ independent grocers with 2,000+ locations across the U.S.
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