True incremental sales

Pay-per-sale efficiency

Unprecedented scale

Access to key retailers

with the Ibotta Performance Network.

As the leading promotions network in the U.S., the IPN helps brands maximize incremental return utilizing pay-per-sale efficiency and AI-driven optimization while delivering digital promotions at unprecedented scale.

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Brand growth optimized

Reach 91% of American households* through Ibotta’s access to leading retailers, publishers, and owned digital properties, and start driving brand growth today. With the Ibotta Performance Network, brands can leverage first-party consumer insights to craft custom campaigns designed to drive measurable performance.

*Circana Scan Panel; Total US – All outlets; 52 week ending Nov 2023


42% of conversions new-to-brand

70% shorter purchase cycle

42% incremental sales lift

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Publisher loyalty unleashed

The IPN partners with 2,400+ leading brands, enabling publishers to deliver 4X more digital offers on a wider range of items. Every day, the IPN consistently provides more than 900 digital offers, translating into an impressive daily savings of over $2,500 for retailers and other publisher partners to seamlessly integrate into their digital offers programs.


4X more national CPG offers

900+ offers available daily

$2,500+ in daily savings for shoppers

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Trusted by thousands of partners

Walmart
Instacart
Family Dollar
Schnucks
App Card
PepsiCo
Dollar General
Shell Logo
General Mills
Kraft Heinz
Unilever
Kimberly Clark
Nutpods
Crunchmaster
Poppi
Tyson

Proven partner success

Testimonial

We know it’s not easy to get consumers to switch to a new product — much less to continue purchasing that product long term. But armed with the right data, we are able to develop winning strategies, leveraging the IPN’s unique ability to influence consumer behavior in some really tangible ways.

KC Glaser | General Mills

Senior Manager, Loyalty Rewards

General Mills Logo Inverse

Case study

Totino's

85%incremental sales

48%redeemers new-to-brand

Tostinos - GMI Case Study
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Testimonial

“We are excited to provide an additional innovative option for our customers to help stretch their budgets…Ibotta’s cash back rewards program further complements our continuous efforts to provide financial offerings and rewards to customers.”

Emily Taylor | Dollar General

Executive Vice President & Chief Merchandising Officer

Dollar General Logo SVG

Case study

Toy category

121%lift in daily sales

64%purchase cycle decrease

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Testimonial

“With the strength of the Ibotta Performance Network and its unique ability to reach the right shoppers, we are able to drive trial for new item launches as well as incremental purchases during key peak seasonal periods. We are thankful for our partnership!”

Jennifer Ring | Heartland Food Group

Sr. Director, OmniChannel Customer Marketing

Case study

Frozen breakfast

233ktotal units moved

35%follow-on purchasers

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