Seasonal trends impact nearly every retail category. Additional macroeconomic pressures and inflation are shaking things up and causing consumers to trade down.
Get the insights into CPG categories during the Summer Kickoff 2023 season with Chris Jensen and see how to strategically run your promotional campaigns.
- Drive incremental sales
- Maximize shopper loyalty
- Win back market share
Read the full article here.
Which metrics are most important for your brand? Get in touch to explore possibilities with the Ibotta Performance Network.