Data

Proprietary 1:1 purchase data

100% CCPA compliant. Ibotta Savers have earned over $1 billion in exchange for their purchase data. Consumers are in control of their data.

100% deterministic seed level. Ibotta collects full basket data down to the product SKU. All data is 100% user-generated and accurate.

100% 1st party data. Ibotta does not repackage or resell data from 3rd parties; it's 100% Ibotta user-submitted for cash back on everyday purchases.